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MINUTES OF THE REGULAR MEETING OF THE HERMOSA IMPROVEMENT COMMISSION HELD IN CITY COUNCIL CHAMBERS, CITY HALL, ON JANUARY 17, 1978, AT 7:45 P.M.
Meeting called to order by Chmn. Foreman at 7:45 p.m.
ROLL CALL
Present:
Absent:
Comm. Freese, Fridrich, Henderse, Marquez, Schoenfeld, Chmn. Foreman
None
Also Present: Mr. Rod Merl, Staff; and newly appointed Comm. Grimshaw
APPROVAL OF MINUTES
Motion by Comm. Hendersen, seconded by Comm. Freese, to approve the minutes of
January 3, 1978, as submitted.
Ayes:
Noes:
Absent:
Abstain:
Comm. Freese, Fridrich, Hendersen, Schoenfeld, Chmn. Foreman
None
None
Co1TV11. Marquez
SECTION II -Improvement Commission Items
1419 Monterey Blvd. -Beautification Award
Chmn. Foreman continued the matter because slides were not available for inspection
by commissioners and all of the commissioners had not visited the site.
2401 Pacific Coast Highway -Beautification and Sign Award
This property was not on the agenda for an award and the item was continued until
the meeting of February 7, 1978.
SECTION III -Design Review
435 BAYVIEW DRIVE
Mr. Rus Olson, 434':Manhattan Avenue, presented modification plans involving window
detail and rough sawn cedar trim. Comm. Freese wanted clarification of which
windows would be involved. Commission reviewed plans and Chmn. Foreman commented
on the northern elevation and exclusion of Spanish tile siding.
Motion by Comm. Freese, seconded by Comm. Marquez, to approve the modification
of plans.
Ayes:
Noes:
Absent:
Comm. Freese, Fridrich, Hendersen, Marquez, Schoenfeld, Chmn. Foreman
None
None
600-612 and 560 PACIFIC COAST HIGHWAY
Mr. Roy Martinez, 14806 South Raymond Avenue, Gardena, represented the applicant.
Mr. Merl clarified that 600-612 will be the structure and 560 will be a parking
area.
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IMPROVEMENT COMMISSION MINUTES -January 17, 1978 page 2
The Commission reviewed plans for this two story commercial structure and adjacent
canopy. The architectural rendering was also reviewed. Existing chain link fence
will be removed and replaced with a 6 ft. wrought iron fence according to the owner
of the property, Mr. Albert Mardikian.
Comm. Marquez commented on the area for parking cars and landscaping on Sixth St.
and Pacific Coast Highway. He also questioned placement of the existing stairway
which was recently erected. Further discussion was held regarding the width of
parking stalls and ability to move cars in and out of the area.
Mr. Mardikian stated that future plans will be complete renovation of the area to
accommodate a Ferrari dealership.
Motion by Comm. freese, seconded by Comm. Fridrich, to approve plans as stipulated
to include landscaping on 560 Pacific Coast Highway with a two foot planter to
contain appropriate plants and a 6 ft. wrought iron fence to replace the chain
link fence.
Ayes:
Noes:
Absent:
Comm. Freese, Fridrich, Hendersen, Marquez, Schoenfeld, Chmn. Foreman
None
None
1038-40 MONTEREY BLVD.
Mr. Bill Druar, 415 Herondo, #2, presented proposed third story addition on duplex
structure. The two units now contain approximately 440 sq.ft. each; with additional
story the units will be approximately 800 sq.ft. The structure will feature flat
roof with a maximum height of 33 ft.; code allows 35 ft. height in this zone.
There are four garages. Railings will be wooden in accordance with regulations.
Mr. Druar asked about later changes to the windows and Chmn. Foreman reiterated
the cornnission 1s approval of asthetics and appearance of plans. Vagueness of the
plans was mentioned by Chmn. Foreman. Siding of the entire structure on all
elevations and levels will be a redwood veneer, probably vertically placed.
Mr. Druar also requested the commission's viewpoint on future changes, i.e.
addition of glass on the east side. The Commission's stand is that no future
plans can be approved now and reappearance would be necessary to approve modifica-
tions.
Motion by Comm. Freese, seconded by Comm. Marquez, to approve plans as submitted
with the stipulation of use of redwood siding veneer on all exterior walls of
the structure.
Ayes:
Noes:
Absent:
1042 STRAND
Comm. Freese, Fridrich, Hendersen, Manquez, !Schoenfeld, Chmn. Foreman
None
None
Mr. Darrell Greenwald, 32 -10th Street, proposed a 4 ft. balcony, new mansard
roof and modification of entrance on the property. Comm. Freese commented on
use of wrought iron railings and banisters. Doorways will be rounded to the
Spanish-arch style.
IMPROVEMENT COMMISSION MINUTES -January 17, 1978 page 3
Motion by Comm. Schoenfeld, seconded by Comm. Fridrich, to approve the plans, as
submitted.
Ayes:
Noes:
Absent:
Comm. Freese, Fridrich, Hendersen, Marquez, Schoenfeld, Chmn. Foreman
None
None
SECTION IV -Si gn Review
1100 PACIFIC COAST HIGHWAY
Mr. Arthur Bleier, representing Heath Sign Co., 3225 Lacey Street, Los Angeles,
presented application for signs on property for the following: Burger World,
Super Fine Dry Cleaners, and Hermosa Photo Center
Motion by Comm. Freese, seconded by Comm. Hendersen, to approve as submitted.
Ayes:
Noes:
Absent:
Comm. Freese, Fridrich, Hendersen, Marquez, Schoenfeld, Chmn. Foreman
None
None
943 HERMOSA AVENUE
Mr. Bill Burge was not present for proposal of sign for Wing Wong's Chineese
Cuisine. Chmn. Foreman commented on the unconformity of the sign with the rest
of the building.
Motion :-by Comm. Freese, seconded by Comm. Hendersen, to approve the sign with
the following conditions: that the sign is to be of wood construction with
Chinese red lettering and black logo.
Ayes:
Noes:
Absent:
Abstain:
Comm.
None
None
Comm.
Freese, Hendersen, Schoenfeld, Chmn. Foreman
Fridrich, Marquez
SECTION V -Miscellaneous
Communications from City Council
Mr. Merl reported on the 825 Pacific Coast Highway sign appeal. The Council noted
that this is a C-3 zone and the code allows pole signs.
Staff Reports
Information was passed on regarding requested meeting of Council and Improvement
Commission which will tentatively be held March 14, 1978.
Commissioners• Items
Comm. Marquez stated his pleasure on serving on the Commission. He would like to
see more greenery on Pacific Coast Highway. Mr. Merl commented on the recent
CALTRANS visit for a field survey, letters to Comm. Hayes to obtain available
funds and the money available in the 8209 account.
.. IMPROVEMENT COMMISSION MINUTES -January 17, 1978 page 4
Comm. Hendersen stated that a garage is being constructed on 1236 or 1238 -11th St.
Request was made to see if proper permits and approval had been received.
Chmn. Foreman commented on the Chamber of Commerce formation of a committee to
handle improper signing and maintenance. The Commission requested a report on
what that committee was doing.
Chmn. Foreman would like the Commission to ask City Council to amend the sign
ordinance to include administrative approval for window signs under 20% of window
coverage.
Examples of Carwell and Pioneer pole signs (photographs) should be available for the
joint Council and Improvement Commission meeting.
Mr. Alton will commence serving as Building Director in February, 1978. Discussion
was held regarding non-conforming residences. The owners were being told they
could not improve their property, even cosmetically. Mr. Merl will find out who
is passing on this wrong information regarding upgrading of property.
Motion by Comm. Freese to adjourn meeting, seconded by Comm. Hendersen. Chmn.
Foreman so ordered adjournment at 9:45 p.m.
CERTIFICATION
I hereby certify that the foregoing minutes were approved by the Improvement
Commiss-io t their regular meeting of February 7, 1978.
4/471a~?/~ ROSEMARY OREMAN, CHAIRMAN
DATE