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02/09/13
Copyright © 2013: Lyle Sumek Associates, Inc. Project 130219 1 LEADERSHIP AND STRATEGIC PLANNING WORKSHOP II MAYOR AND CITY COUNCIL City of Hermosa Beach AGENDA Saturday, February 9th 8:00 am STRATEGIC PLANNING FOR THE CITY OF HERMOSA BEACH • Review • Re-Connecting the "Dots" 8:15 am HERMOSA BEACH VISION 2028 • Review • Finalize 9:30 am CITY OF HERMOSA BEACH: MISSION • Review • Finalize 10:00 am PLAN 2013-2018 A) Goals for 2018 • Review • Priority for 2013 B) For each Goal: 1. Objectives: Outcomes in Five Years Review • Review • Refine • Short Term/One Year Priority 2. Challenges and Opportunities • Review • Refine • Focus by Prioritizing 3. Actions for 2013 • Expectations • Major Milestones • Priority for 2013 Copyright © 2013: Lyle Sumek Associates, Inc. Project 130219 2 2:00 pm ACTION AGENDA 2013 A) Policy Agenda 2013 • Top Priority • High Priority B) Management Agenda 2013 • Top Priority • High Priority C) Management in Progress 2013 D) Major Projects 2013 3:00 pm GOVERNANCE: MAYOR/COUNCIL IN ACITON A) Success means… B) House Rules: Code of Conduct and Civility C) Council Protocols: Operating Guidelines D) Expectations and Actions • City Manager • Councilmembers • Mayor E) Other Governance Topics 4:50 pm WRAP UP: MAKING THE PROCESS WORK FOR YOU Mayor, City Council and City Manager Hermosa Beach, California December 2012 Lyle Sumek Associates, Inc. Phone: (386) 246-6250 9 Flagship Court Fax: (386) 246-6252 Palm Coast, FL 32137 E-mail: sumekassoc@gmail.com Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 1 Importance of the Performance Report BOTTOM-LINE: Leaders being accountable for their decisions and actions 1. LEADERSHIP WITH INTENTIONS Acting with a sense of purpose and direction Defining a vision, setting goals, using them to guide decisions Establishing criteria to judge success Demonstrating an institutionalized strategic planning process Instilling confidence in financial institutions, customers 2. CONNECTION WITH CUSTOMER'S LIVES Providing services that add value to the customers' lives Linking decisions and actions to improved services Linking decisions and actions to lower cost of service delivery Demonstrating the personal relevance of decisions and actions 3. CAPTURE OTHERS' ATTENTION Telling a story with a message Painting a picture Getting others to see it, to feel it Distinctive separating from the barrage of information 4. CELEBRATE - CREATE A MEMORY Developing a celebration that is unique-a standout experience Giving others a mementos representing the success Saying "Thank You" to contributors to the success Demonstrating the significance of the achievement 5. PERSONAL CONTACT WITH A TAILORED MESSAGE Developing a message based upon the audience Making a few relevant points Reaching out to a variety of groups Delivering the message personally by you as a leader Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 2 City of Hermosa Beach City Successes for 2012 Mayor and City Council Perspective 1. Balanced Budget: Balanced Services and Resources; Financially Sound City; Benefited from Cost Reduction Philosophy 2. New City Manager: Fresh Direction for City, New Leadership, At a Crossroad with Major Decisions 3. Solid Waste Contract: Better Rate for Residents, Renovated Ways for Downtown, Contributing to the Community, Office in City, Saving Time for Staff, Largest Contract 4. Oil Lawsuit Resolution: Removed Potential Judgment Barrier to Partnership/Service Collaboration, Removed Albatross around City, Allows for Alternative Financing 5. Reduced Carbon Footprint: Styrofoam Ban; Bike Plan; Community Garden with City Paying for Water; $400,000 for Plan for Carbon Neutral City; Complete Streets Program – Healthy Community, Make a Difference in the Community 6. Pavement Management Plan: Simpler to Understand: Tool for Understand Condition and 7. New City Website 8. Banking Services Agreement: Potential Savings, Eliminated Bank Fees – Retro 9. General Plan: Grant for Carbon Neutral Plan 10. Strategic Plan: Commitment, Initial Process, Contributions to the General Plan Update 11. Long Term Labor Contracts 12. Vision for Municipal Property/Beach Property: Set Direction for the Future 13. Economic Development Dialog: What does it look like, Responsible Party, Community Involved Working Together 14. Communications Policy: Developed and Utilization 15. Control of City Funds and Investments Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 3 City of Hermosa Beach Actions to Reduce Cost to Government 1. Unfilled Positions (2) 2. Extended Life of Vehicles 3. Piggyback on Contract: Professional Services 4. Renegotiated Contract: Pavement Management Uniform Services 5. Solid Waste Contract 6. Two Tier Pension System 7. Website and Features 8. Armed Service: Eliminated 9. Auto Repairs Permits and Inspection 10. No Salary Increase 11. New Beach Restroom 12. Grants for Thermal Imaging Camera, Small Equipment 13. Lights Replacements: Tennis Courts, Parking Structure 14. Parking Meters – Transition to Credit Card Payment 15. Online Payments 16. Servers: Consolidation (Reduced Energy Costs, More Security) 17. Email in the “Cloud” 18. Paperless Process (Scanning): Filing, Correspondence Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 4 City of Hermosa Beach Service Reductions 1. Police and Fire Response Time with 80% Goals 2. Fire Inspections (46% Less) 3. Fewer DUI Arrests 4. Capital Projects Out to Bid: Slower Time 5. Less Proactive/Preventative Code Enforcement 6. Oversight of Contractors: Landscaping 7. Increased Thefts and Burglaries Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 5 City of Hermosa Beach Service Increases and New Services 2012 1. Information Requests 2. Traffic Concerns and Research 3. Homeless Population 4. Pre Application Meetings at Conceptual 5. Fire Calls Increase 6. Pier Plaza and Bars: Enforcement 7. Drunk in Public Arrests: Up 8. Blue Zone Programs 9. Bike Programs and Facilities 10. Charging Stations (4) 11. Grants: Seeking, Securing 12. Partnership: EOC (Smart Classroom Technology) 13. Online Services: Payment 14. Child Safety Seat: Installation 15. Coffee with COP 16. Community Events 17. Attendance at Community Neighborhood 18. Internet Crime Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 6 19. Surveillance Cameras 20. New Building Code – “Green Code” 21. State Mandates: Waste Water 22. Disaster Service Workers Group (Volunteers) 23. PCH/Aviation Improvement Committee Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 7 DEPARTMENTAL SUCCESSES CITY OF HERMOSA BEACH 2012 Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 8 DEPARTMENTAL SUCCESSES 2012 Hermosa Beach, California December 2012 DEPARTMENT: City Manager/Executive Please list your department’s most important achievements that were completed during 2012 under “Success.” Under “Impacts” please explain what the benefits to the city and to a resident were as a result of each achievement. Success: Trash Contract Impacts: Success: Balancing Night Life and Residents Impacts: Success: City Manager Hiring Impacts: Success: Begun Permanent Police Chief Recruitment Impacts: Success: Pay Parking Pilot Study Impacts: Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 9 DEPARTMENTAL SUCCESSES 2012 Hermosa Beach, California December 2012 DEPARTMENT: Community Development Please list your department’s most important achievements that were completed during 2012 under “Success.” Under “Impacts” please explain what the benefits to the city and to a resident were as a result of each achievement. Success: Sustainable Communities Grant Award ($410,000) Impacts: Enables City to complete much needed updates to General Plan and Coastal Land Use Plan and implement carbon neutral goals Success: Improved efficiencies in operation enabling continued provision of a high level of quality service with reduced staff, including core responsibilities in building and safety, planning, and code enforcement, as well as new responsibilities previously housed in other departments (public works inspection, solid waste contract, etc.) Impacts: Helped minimize impacts of attrition due to budget concerns, thus helping the community to receive most services and service levels they have become accustomed to. Success: Housing Element Adoption, and success in convincing the State/SCAG to change regional housing needs allocations (RHNA) for future housing elements. Impacts: Compliance with State Housing law in the immediate term reduces potential legal liability, and reform in RHNA allocation process will significantly reduce the burden on the City in the future. Success: Adoption of codes for outdoor dining in commercial areas and Pier Plaza, and review and confirmation of ban on outdoor display of retail and portable signs. Impacts: Resolved inconsistencies in code and clarified policies, resulting in a better appearance on Pier Plaza and other commercial districts, which should contribute to economic vitality and equitable applicable of the code. Success: Clean Sweep I and II – enforcement of rules regarding commercial encroachments. Impacts: This effort helped clean up proliferation of inappropriate and illegal displays in key commercial districts, improving appearance and reducing pedestrian hazards. Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 10 Success: Oil Development Project: Assembled staff and consultant team with expert capability to conduct application review and EIR process. Impacts: Has prepared us for the difficult challenge ahead of helping the voters make an informed decision on a very complicated project; builds staff capacity in collaboration. Success: ‘Blue Zones’ (Vitality City) coordination/implementation. Impacts: Assists in overall goal of beach cities to provide a coordinated program to improve health for its residents. Success: Oversee Solid Waste contract RFP and negotiation processes. Impacts: Largest City contract. Will help maintain or reduce costs to residents with improved customer service, improved programs for diversions from the landfill advance carbon neutral goals, and improved aesthetic in the City. Success: Kickoff Civic Center/Downtown Strategic Economic Development Plan. . Impacts: Begins process to help the City make key decisions for the future of the Civic Center, and to leverage the City’s assets for economic growth. Success: No-intensification of late night alcohol establishment ordinance adopted. Impacts: Following several years of targeted work, aligns with goals to tame night life throughout the City, while allowing residents/tourists to continue to have fun, minimizing impacts on nearby residents, and by creating clear rules and guidelines for future approvals for intensifying or adding new establishments. Success: Polystyrene Ban adopted. Impacts: Reduces pollution impacts to marine environment, improves public health, and educates about waste reduction and sustainability. Aligns with sustainability goals. Success: South Bay Bicycle Plan Adopted (2011). Impacts: Partnering with other cities to improve mobility for bicycles throughout the region, reduce adverse impacts of single-use vehicles, and promotes health. Success: Livability Plan adopted (2011). Impacts: Partnering with beach cities to improve community livability and health. Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 11 Success: Sustainability Plan adopted (2011). Impacts: Product of Green Task Force administered by CD staff, sets goals and objectives for future sustainability and advance carbon neutral goals. Success: Adoption/Implementation of the Green Building Code. Impacts: Collaborative effort with Green Task Force and public members to adopt relevant local codes to advance sustainability and carbon neutral goals. Success: Created extensive comprehensive Community Development webpage. Impacts: Improves efficiencies of Department’s role to provide current and accurate information to the public. Provides public with resources that promote education and understanding about city’s roles. Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 12 DEPARTMENTAL SUCCESSES 2012 Hermosa Beach, California December 2012 DEPARTMENT: Community Resources Please list your department’s most important achievements that were completed during 2012 under “Success.” Under “Impacts” please explain what the benefits to the city and to a resident were as a result of each achievement. Success: Expansion of the P.A.R.K. (Positive, Active Recreation for Kids) After School Program Impacts: We were able to accommodate twenty additional children for affordable after school care due to the School District’s downsizing of their after school program. Hired and trained additional part-time employees as well as coordinated room switchovers to accommodate the expansion. Success: Reached 200 Member Milestone for the Hermosa Five-O Senior Activity Center Impacts: Membership base is expanding, leading to an increase in participation across the variety of activities and events for seniors. Success: Sold Out on all Monthly Community Excursions Impacts: Excursions offered were in-line with community needs. Success: Hermosa Five-O Senior Activity Calendar Activities & Events Increased by 50% Impacts: Through increases in participation and expanded class/activity offerings, the Senior Activity Center is being utilized 50% more than the previous year. Success: Maintained Weekly Participant Average of 55 for Valley Park Summer Day Camp Impacts: With a maximum number of 60 children per week, the Valley Park Summer Camp maintained registration levels, holding registration fee income steady. Success: Decrease in Contract Class Cancellations Impacts: Due to streamlining of contract class offerings, we have decreased the number of cancelled classes, which decreased the amount of staff time processing refunds and contacting all registrants. Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 13 Success: Streamlined Tennis Court Policy for Users and Professionals Impacts: Efforts allow efficiency during scheduling process, eliminating staff time. Additionally, allows for increase in time for contract classes to be offered, increasing class revenue. Success: Successful Implementation of Community Theatre Allocation Policy Impacts: Created a more efficient and fair allocation policy for theatre rentals, which allows staff to maintain busy theatre calendar. Success: Increased Revenues by over $100,000 for the first four months of 2012/2013. Last year’s revenues were $480,142 and this year’s are $580,923. Expenditures have remained on par with previous years. Impacts: We have increased Class Registrations, Special Events, Film Permits, Facility Rentals, Pier Plaza Promotions, etc. resulting in additional revenues for the first four months of 2012/2013 of $100,000. Our expenses have not increased. Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 14 DEPARTMENTAL SUCCESSES 2012 Hermosa Beach, California December 2012 DEPARTMENT: Finance Department Please list your department’s most important achievements that were completed during 2012 under “Success.” Under “Impacts” please explain what the benefits to the city and to a resident were as a result of each achievement. Success Pilot Meter Program for Street Meters That Accept Credit Cards Impacts: Convenience for parkers, reduction of coin revenue resulting in more efficient collection, improved reporting Success: Two Website Awards for New Website from Web Marketing Association and California Association of Marketing Officials Impacts: Recognition for improved website design, which benefits internal and external users Success: Replacement of Parking Citation Software Including Online and Phone Payments Impacts: Convenience for customers, efficiency for staff using new system for payment processing, notice processing and citation issuance. Staffing in Finance Cashier to be reviewed; filled with temporary personnel currently. Success: Online Business License Renewal Impacts: System is ready and on website, implementation pending parking citation payment system. Convenience for businesses renewing their license, improved efficiency for staff. Success: Produced First 5-Year Budget Forecast in 2-12/13 Budget Impacts: Improved information for forecasting and strategic planning Success: Support/Assistance to City Treasurer with Banking Selection Impacts: Assurance of lowest pricing for services and quality desired Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 15 Success: Ongoing Labor Negotiations for Seven Groups Impacts: Tentative agreement with two groups Success: Response to Grand Jury Regarding Pension Reform Impacts: Provided factual information and corrected the record on misleading statements in report Success: Implemented Second Round of Retirement Incentives Impacts: Integral part of our budget balancing strategy for past two years Success: Information Technology: Migrated Email from Local Storage to Cloud Impacts: Less Expensive/labor intensive, larger storage capacity, Success: Information Technology: Combining City Hall/Police Department Server Rooms Impacts: Economies of scale, upgraded air conditioning, more efficient monitoring/support Success: Information Technology: Implemented Remote Customer Care Support Impacts: Better use of senior staff on targeted projects; increased coverage to 100% of City Hall hours Success: Information Technology: Migrated System Backup from Local Storage to Cloud Impacts: Improved efficiency, better disaster recovery Success: Participation in Selection Process for Solid Waste Provider Impacts: Remains to be seen (hopefully lower cost and higher diversion!) Success: Assisted Fire Chief with Resolving Auto Repair Permitting Issues with Businesses Impacts: Decreased fee for auto repair but added new fees for other businesses, issue resolved with satisfaction of businesses and no complaints Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 16 DEPARTMENTAL SUCCESSES 2012 Hermosa Beach, California December 2012 DEPARTMENT: Fire Please list your department’s most important achievements that were completed during 2012 under “Success.” Under “Impacts” please explain what the benefits to the city and to a resident were as a result of each achievement. Success: Completed draft Strategic Plan (end of November). Impacts: Created a shared focus between the “floor” and administration. Success: Formed the Hermosa Beach Disaster Service Workers organization and have sworn in over 30 HB residents as disaster volunteers. Impacts: This provides a cadre of disaster volunteers who are committing to assist the City within their capacities in the event of a major emergency/disaster. Success: Firefighter of the Year Impacts: Recognized Firefighter Steve Ramirez courtesy of the Elk’s Lodge as HBFD’s Firefighter of the Year. Success: Public Access Defibrillation Program Impacts: Will provide for the installation of automatic external defibrillators (AEDs) in public locations. Torrance Memorial Medical Center entered into a signed agreement with the City to provide medical direction of the program. Success: Smart Classroom Project Impacts: Secured $75,000 in grant funding for the outfitting of the emergency operations center (EOC) with cameras, microphones, etc. This is part of the LA Area Fire Chiefs regional training Smart Classroom Project for regional training. The technology also provides an additional means of communication for the EOC. Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 17 Success: NIMSCAST Update (National Incident Management System Compliance Assistant Support Tool) Impacts: Remain current with NIMSCAST emergency management/disaster preparedness standards. Success: Successfully completed LA Emergency Medical Services Agency Paramedic Program site review and audit with no outstanding issues. Impacts: Represents a third party confirmation that the HBFD’s Paramedic Program meets or exceeds County and State laws and requirements for equipment, certification and training. Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 18 DEPARTMENTAL SUCCESSES 2012 Hermosa Beach, California December 2012 DEPARTMENT: Personnel Please list your department’s most important achievements that were completed during 2012 under “Success.” Under “Impacts” please explain what the benefits to the city and to a resident were as a result of each achievement. Success: Employee events Impacts: Better morale Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 19 DEPARTMENTAL SUCCESSES 2012 Hermosa Beach, California December 2012 DEPARTMENT: Police Please list your department’s most important achievements that were completed during 2012 under “Success.” Under “Impacts” please explain what the benefits to the city and to a resident were as a result of each achievement. Success: Increased collaboration and cooperation with other Hermosa Beach Departments. Impacts: Improved relationships between the departments and better community and customer service. Success: Increased community contacts. Impacts: Improved relationships with the public and better customer service. Success: Increased presence in the downtown and Pier Plaza. Impacts: Improved enforcement of ABC laws and CUP’s. Success: Regional enforcement. Impacts: Team oriented approach to solve problems. Success: Improved parking control via improved meters. Impacts: Better customer service. Success: Hired additional police officers, additional hires forthcoming. Impacts: Potentially cut overtime costs and prevent officer fatigue. Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 20 DEPARTMENTAL SUCCESSES 2012 Hermosa Beach, California December 2012 DEPARTMENT: Public Works Please list your department’s most important achievements that were completed during 2012 under “Success.” Under “Impacts” please explain what the benefits to the city and to a resident were as a result of each achievement. Success: Completed construction of the Beach Restrooms at 2nd and 22nd Street (Project started April 2011) Impacts: The existing restrooms were antiquated and were beyond repair. The new restrooms are state of art, safe and energy efficient. Success: Completed construction of the Traffic Signal Modification and Access Ramps and Sidewalk Widening at Valley School. Impacts: The traffic signal modification provided safety, helped traffic flow and improved circulation around the School. Success: Provided coverage for vacant position of the Public Works Inspector. Impacts: Ensured that inspections were provided as requested by contractors without any interruptions. Success: Worked closely with utility companies, public agencies and private developers and regulated and inspected their projects in the public right-of-way. Impacts: Established a stronger relationship with all the parties, accomplished quality work. Success: Plan checked the utility company’s projects as well as private development projects for Public Works improvements requirements. Impacts: Improved public improvements. Success: Assisted restaurant owners and snack shops to obtain outdoor dinning encroachment permit citywide. Impacts: Established uniformity. Performance Report 2012/Mayor, City Council and City Manager/Hermosa Beach, California Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121225 21 Success: Bid uniform rental services through a cooperative purchase program and established a multi-year contract service. Impacts: Recognized cost savings. Success: Provided Administration of the MS4 permit requirements and implementations. Impacts: Improved water quality of receiving waters and eliminated and or prevented pollution entering the City Right of Way. Success: Handling and resolving residential concerns Impacts: Residents expressed positive gratitude and reduced risk for City. Success: Responded to residential service request and prioritized the level of urgency to complete request Impacts: Positive residential comments of appreciation and reduced risk fro City. Success: Managing street sweeping contract service and made adjustments in sweeping and steam cleaning schedules. Impacts: Cleaner city and ensured quality services. Success: Installed 103 energy efficient lights in parking structure and 30 energy efficient lights at tennis courts Impacts: Added another element to the City’s quest to become a Green City. Expecting lower electricity consumption. Completely funded through energy conservation grants. Success: Installed four new electrical vehicle charging stations Impacts: Added a new service to community that is consistent with City’s environmental policies, while also attracting visitors to HB. Success: Maintaining a level of service without two Crew Leaders and one Maintenance 1 worker, which is approximately 23% of the field crew. Maintained scheduling and managed all contract service duties Impacts: Residents of Hermosa continued to have quality service Success: Continue to address public works related issues through the Public Works Commission. Impacts: Addressed resident petitions and issues requiring a public input and discussion. Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 1 SECTION 6 CITY OF HERMOSA BEACH VISION 2028 Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 2 City of Hermosa Beach Vision 2028 HERMOSA BEACH 2028 is The Best Little Beach City! (1) Our Hometown Spirit, (2) Our Beach Life Style, (3) Our Eclectic Downtown, (4) Our Vibrant Entry Corridors (5) Our Commitment to Environmental Sustainability, (6) MAKES US DIFFERENT AND SETS US APART. Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 3 Vision 2028 Guiding Principles PRINCIPLE 1 THE BEST LITTLE BEACH CITY Means 1. Appreciation of diverse, contrasting, relaxed life styles 2. Small, compact city distinct from others 3. Pacific Ocean and our beach serving as the focal point of Hermosa Beach 4. Preservation and celebrating the history and heritage of Hermosa Beach 5. Choice of housing options: residences along the Strand, beach bungalows, multi level homes with great views of the ocean, and residential neighborhoods 6. All feeling welcome in our community 7. Top quality, small hotel(s) for our visitors 8. Place for innovators, champions, and iconoclasts to enjoy life and excel Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 4 PRINCIPLE 2 HOMETOWN SPIRIT Means 1. All generations feel at home and bring energy to our community 2. Neighborhood schools providing top quality, nationally recognized educational programs 3. Residents and community base belong to, are engaged in, and contribute to our community 4. Locally owned businesses participate in and contribute to our community 5. Residents feeling and being safe at home and throughout the city 6. Residents knowing and helping their neighbor 7. Small locally owned commercial areas serving the neighborhood and visitors Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 5 PRINCIPLE 3 BEACH LIFE STYLE Means 1. Casual life style: flip flops, shorts, sun tan lotion 2. Residents and visitors value our beach 3. Emphasis on outdoor healthy living and activities 4. Clean beach, clean ocean 5. Strong community events and festivals: some for our residents and some drawing visitors 6. Easy, convenient beach access for all 7. Enjoying the ocean, playing volleyball or walking on our beach 8. The Strand 9. Opportunities to meet people, to socialize and to enjoy sunsets Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 6 PRINCIPLE 4 ECLECTIC DOWNTOWN Means 1. Unique, locally owned retail shops offering a variety of products 2. Well maintained, artistic, attractive public spaces 3. Downtown as a community focal point and destination-near our beach 4. Pedestrian friendly and walkable area 5. Increased day time commercial population 6. New Civic Complex and Pier Plaza as anchors for Downtown 7. Locally owned quality dining and entertainment venues Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 7 PRINCIPLE 5 VIBRANT ENTRY CORRIDORS Means 1. Modern, well designed commercial centers with viable businesses serving the needs of residents and drawing others to Hermosa Beach 2. Attractive, well maintained entrances, streetscapes and medians that signify that you are in Hermosa Beach 3. Expanded commercial tax base 4. Professional and small business office spaces 5. Positive environment for business investment along the corridors Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 8 PRINCIPLE 6 COMMITMENT TO ENVIRONMENTAL SUSTAINABILITY Means 1. Stewardship of natural resources: beach and living environment 2. Use of alternative energy sources within the City 3. Reduced dependence upon the automobile through the use of alternative transportation modes 4. Bike lanes and sidewalks connecting community destinations 5. Water conservation and reuse throughout the city 6. Carbon neutral municipality as an example of “best practice” Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 9 Hermosa Beach Feel/Character In an attempt to describe the indescribable, our residents take pride in using the words: bohemian, funky, quirky, gritty, laid-back, low key, innovative, artistic, and… Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 10 Vision 2028 Guiding Principles PRINCIPLE 1 BEST LITTLE BEACH CITY Means Priority 1. Appreciation of diverse, contrasting, relaxed life styles 5 2. Small, compact city distinct from others 4 3. Pacific Ocean and our beach serving as the focal point of Hermosa Beach 4 4. Preservation and celebrating the history and heritage of Hermosa Beach 4 5. Choice of housing options: residences along the Strand, beach bungalows, multi level homes with great views of the ocean, and residential neighborhoods 3 6. All feeling welcome in our community 3 7. Top quality, small hotel(s) for our visitors 3 8. Artists, crafters, performers, and the best innovative champions in the world live here and contribute to the quality of life in the Hermosa Beach community 3 9. Eclectic, architecturally diverse homes and buildings 1 10. Destination for great dining 1 Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 11 PRINCIPLE 1 BEST LITTLE BEACH CITY Means Priority 11. Diverse mix of people making our community 1 12. Clubs providing top quality live entertainment: music, comedy 0 13. 14. 15. 16. 17. 18. 19. 20. Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 12 PRINCIPLE 2 HOMETOWN SPIRIT Means Priority 1. All generations feel at home here and bring energy to our community 5 2. Neighborhood schools providing top quality, nationally recognized educational programs 5 3. Residents belonging to, engaged in, and contributing to Hermosa Beach community 5 4. Community and civic organizations contributing to Hermosa Beach community 5 5. Locally owned businesses contributing and investing in the community 5 6. Residents feeling and being safe at home and throughout the city 3 7. Residents knowing and helping their neighbor 3 8. Successful community oriented events and festivals bringing residents together 1 9. Amenities and services available for all family generations 1 10. New residents making Hermosa Beach their “hometown” 0 Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 13 PRINCIPLE 2 HOMETOWN SPIRIT Means Priority 11. Affordable housing choices for young families and seniors 0 12. Sense of belonging to community 0 13. 14. 15. 16. 17. 18. 19. 20. Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 14 PRINCIPLE 3 BEACH LIFE STYLE Means Priority 1. Casual life style: flip flops, shorts, sun tan lotion 5 2. Residents and visitors value our beach 4 3. Emphasis on outdoor healthy living and activities 4 4. Clean beach, clean ocean 4 5. Strong community events and festivals: some for our residents and some drawing visitors 4 6. Easy, convenient beach access for all 4 7. Enjoying the ocean, playing volleyball or walking on our beach 3 8. The Strand for walking, running/jogging, biking 3 9. Opportunities to meet people, to socialize and to enjoy sunsets 3 10. Abundance of water or beach oriented activities and programs 0 Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 15 PRINCIPLE 3 BEACH LIFE STYLE Means Priority 11. Fishing off the pier 0 12. 13. 14. 15. 16. 17. 18. 19. 20. Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 16 PRINCIPLE 4 ECLECTIC DOWNTOWN Means Priority 1. Unique, locally owned retail shops offering a variety of products 5 2. Well maintained, attractive public spaces 5 4. Pedestrian friendly and walkable area 5 3. Downtown as a community focal point and destination adjacent to beach 4 5. Increased day time commercial population with more businesses and offices 4 6. New Civic Complex and Pier Plaza as anchors for Downtown 3 7. Peaceful, calm atmosphere with a positive impact on the community 2 8. Preservation of older history, iconic buildings 1 9. Well maintained, attractive buildings 1 10. Restaurants, small clubs and entertainment venues providing live entertainment 0 Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 17 PRINCIPLE 4 ECLECTIC DOWNTOWN Means Priority 11. Easy access by cars and other modes with convenient, safe parking 0 12. 13. 14. 15. 16. 17. 18. 19. 20. Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 18 PRINCIPLE 5 VIBRANT ENTRY CORRIDORS Means Priority 1. Modern, well designed commercial centers with viable businesses serving the needs of residents and drawing others to Hermosa Beach 5 2. Attractive, well maintained entrances, streetscapes and medians that signify that you are in Hermosa Beach 4 3. Expanded commercial tax base 4 4. Professional and small business office spaces 3 5. Positive environment for business investment along the corridors 3 6. Easy, safe east-west connection across Pacific Coast Highway 1 7. Slower, restricted traffic movement along Pacific Coast Highway 1 8. Mixed use development 1 9. Demolition of aging strip centers and replacement 0 10. Attraction of new, “right” businesses to the Corridor 0 Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 19 PRINCIPLE 6 COMMITMENT TO ENVIRONMENTAL SUSTAINABILITY Means Priority 1. Stewardship of natural resources: beach and living environment 5 2. Use of alternative energy sources within the City 5 3. Reduced dependence upon the automobile through the use of alternative transportation modes 5 4. Bike lanes and sidewalks connecting community destinations 5 5. Water conservation and reuse 5 6. Carbon neutral 3 7. New buildings incorporating LEED or equivalent concepts and standards 2 8. Air quality throughout the region 1 9. City, businesses and residents reducing the carbon footprint 0 10. If approved by voters – safe oil drilling with minimal impacts on the environment and the community 0 Copyright © 2012: Lyle Sumek Associates, Inc.DRAFT 1/31/13 Project 121226 20 PRINCIPLE 6 COMMITMENT TO ENVIRONMENTAL SUSTAINABILITY Means Priority 11. Natural landscaping with minimal water use 0 12. 13. 14. 15. 16. 17. 18. 19. 20. Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 1 SECTION 7 HERMOSA BEACH MUNICIPAL GOVERNMENT MISSION AND CORE SERVICES Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 2 City of Hermosa Beach Mission and Core Services The mission of the CITY OF HERMOSA BEACH MUNICIPAL GOVERNMENT is to Be Financially, (1) Environmentally (2) Responsible to Govern the Community (3) and to Provide 1st Class Municipal Services (4) in a Customer Friendly Manner. (5) through Valued Employees and Volunteers. (6) Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 3 City of Hermosa Beach Our Mission PRINCIPLE 1 BE FINANCIALLY RESPONSIBLE Means 1. Delivering city services in the most cost effective and efficient manner 2. Investing in the maintenance and upgrade of City facilities and infrastructure 3. Develop a balanced budget based upon direction and guideline from City Council 4. Maintaining a useful, accurate financial reporting system that allows for appropriate checks and balances 5. Overseeing financial condition and processes 6. Maintaining financial reserves consistent with City policies and national standards 7. Providing residents and businesses service value for their tax dollars and fees Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 4 PRINCIPLE 2 BE ENVIRONMENTALLY RESPONSIBLE Means 1. Incorporate environmental sustainability principles in city decisions, budgets, facilities and plans 2. Educate the community on environmental issues and the impacts of their daily decisions on the environment 3. Reduce the carbon footprint and become carbon neutral as a municipal corporation 4. Conserve the use of natural resources: energy and water 5. Plan for resilient responses to the impacts of climate changes 6. Monitor the condition of the environment and evaluating the impacts of City decisions and actions 7. Evaluate the environmental return on City investments and decisions Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 5 PRINCIPLE 3 GOVERN THE COMMUNITY Means 1. Develop, adopt laws, policies and plans 2. Determine the vision, mission, goals and plans for the City 3. Maintain a transparent City government and governance process 4. Inform the community in a timely manner 5. Engage the community in the governance process through boards, commissions and committees; public hearings; community meetings 6. Act with civility and respect for each other, City staff, public and others 7. Respect the rule of law 8. Act in a fair and impartial manner acting without favoritism 9. Conduct self in an ethical manner avoiding conflicts of interests and negative perceptions 10. Make decisions that are in the best interests of the community as a whole 11. Seek input from the community prior to making a decision 12. Represent the municipal corporation to others Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 6 PRINCIPLE 4 PROVIDE 1ST CLASS MUNICIPAL SERVICES Means 1. Defining and prioritizing City services and levels of service 2. Listening to and understanding the needs of City residents and businesses 3. Looking for ways to improve service delivery or to increase productivity through innovative process 4. Evaluating the individual performance with accountability for the results 5. Measuring City and department services through performance benchmarks and metrics with accountability 6. Knowing and applying "best practices" to the City Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 7 PRINCIPLE 5 CUSTOMER FRIENDLY MANNER Means 1. Looking for ways to say "yes"; when having to say "no", helping the customer to understand 2. Evaluating level of customer satisfaction 3. Smile 4. Listening to and knowing your customer 5. Presenting a positive image for the City Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 8 PRINCIPLE 6 VALUED EMPLOYEES AND VOLUNTEERS Means 1. Maintain compensation policy based upon balancing market, performance and the community’s total cost of government 2. Valuing and recognizing the contribution and performance of volunteers and employees 3. Maintaining a positive work environment that encourages a sense of purpose, autonomy and fun 4. City is a Team 5. Hiring and retaining a top quality City workforce and volunteers 6. Defining individual performance expectations and standards linked to compensation for employees Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 9 Mission Guiding Principles PRINCIPLE 1 BE FINANCIALLY RESPONSIBLE Means Priority 1. Delivering city services in the most cost effective and efficient manner 5 2. Investing in the maintenance and upgrade of City facilities and infrastructure 5 3. Develop a balanced budget based upon direction and guideline from City Council 5 4. Maintaining a useful, accurate financial reporting system that allows for appropriate checks and balances 4 5. Overseeing financial condition and processes 4 6. Maintaining financial reserves consistent with City policies and national standards 3 7. Providing residents and businesses service value for their tax dollars and fees 3 8. Use debt wisely 2 9. Working with other governments and outside agencies to reduce the total cost of government 1 10. Providing services that meet or exceed the expectations of residents and businesses 1 Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 10 PRINCIPLE 1 BE FINANCIALLY RESPONSIBLE Means Priority 11. Providing adequate resources to support municipal services as defined by City Council 0 12. Maintaining a City government that is affordable for residents and businesses 0 13. 14. 15. 16. 17. 18. 19. 20. Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 11 PRINCIPLE 2 BE ENVIRONMENTALLY RESPONSIBLE Means Priority 1. Incorporate environmental sustainability principles in city decisions, budgets, facilities and plans 2. Educate the community on environmental issues and the impacts of their daily decisions on the environment 3. Reduce the carbon footprint and become carbon neutral as a municipal corporation 4. Conserve the use of natural resources: energy and water 5. Plan for resilient responses to the impacts of climate changes 6. Monitor the condition of the environment and evaluating the impacts of City decisions and actions 7. Evaluate the environmental return on City investments and decisions 8. 9. 10. Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 12 PRINCIPLE 3 GOVERN THE COMMUNITY Means Priority 1. Develop, adopt laws, policies and plans 2. Determine the vision, mission, goals and plans for the City 3. Maintain a transparent City government and governance process 4. Inform the community in a timely manner 5. Engage the community in the governance process through boards, commissions and committees; public hearings; community meetings 6. Act with civility and respect for each other, City staff, public and others 7. Respect the rule of law 8. Act in a fair and impartial manner acting without favoritism 9. Conduct self in an ethical manner avoiding conflicts of interests and negative perceptions 10. Make decisions that are in the best interests of the community as a whole Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 13 PRINCIPLE 3 GOVERN THE COMMUNITY Means Priority 11. Seek input from the community prior to making a decision 12. Represent the municipal corporation to others 13. 14. 15. 16. 17. 18. 19. 20. Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 14 PRINCIPLE 4 PROVIDING 1st CLASS MUNICIPAL SERVICES Means Priority 1. Defining and prioritizing City services and levels of service 5 2. Listening to and understanding the needs of City residents and businesses 5 3. Looking for ways to improve service delivery or to increase productivity through innovative process 5 4. Evaluating the individual performance with accountability for the results 4 5. Measuring City and department services through performance benchmarks and metrics with accountability 4 6. Knowing and applying "best practices" to the City 3 7. Provide a high level professional response to a call for service: emergency or nonemergency 2 8. Recognized by others as the standard of quality for municipal services 0 9. 10. Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 15 PRINCIPLE 5 CUSTOMER FRIENDLY MANNER Means Priority 1. Looking for ways to say "yes"; when having to say "no", helping the customer to understand 5 2. Evaluating level of customer satisfaction 4 3. Smile 4 4. Listening to and knowing your customer 3 5. Presenting a positive image for the City 3 6. Delivering services in a friendly, caring and courteous manner 2 7. Learning new skills and techniques to better serve the customer 2 8. Helping the customer to find the person who can help or solve the problem in a timely manner 2 9. Going the extra mile to help the customer 2 10. Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 16 PRINCIPLE 6 VALUED EMPLOYEES AND VOLUNTEERS Means Priority 1. Maintain compensation policy based upon balancing market, performance and the community’s total cost of government 5 2. Valuing and recognizing the contribution and performance of volunteers and employees 5 3. Maintaining a positive work environment that encourages a sense of purpose, autonomy and fun 5 4. City is a Team 4 5. Hiring and retaining a top quality City workforce and volunteers 3 6. Defining individual performance expectations and standards linked to compensation for employees 3 7. Providing training and professional development opportunities for the City workforce and volunteers 2 8. Being accountable for decisions, actions and service delivery 2 9. Investing in our City workforce and volunteers 1 10. Having a workforce dedicated to serving Hermosa Beach 0 Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 17 City of Hermosa Beach City Services Responsibilities 1. Enforce laws, ordinances and codes 2. Plan for the City’s future development and growth 3. Act as a steward of the natural resources and environment 4. Maintain, patrol the beach 5. Respond to emergency calls for service 6. Design, build, maintain streets and sidewalks 7. Design, build, maintain parks 8. Collect wastewater 9. Maintain a safe community 10. Develop recreation and leisure programs 11. Plan for, support community events and festivals 12. Facilitate economic growth and private investment 13. Manage traffic flow 14. Provide special collections (hazardous materials) 15. Provide support to community based organizations 16. Permit, inspect new construction 17. Provide public and community information 18. Provide emergency medical services and transport Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 18 19. Market Hermosa Beach 20. Patrol the community 21. Regulate land uses and development 22. Manage storm water system 23. Collect, dispose, recycle solid waste 24. Plan, manage parking: structure, lots, and on street 25. Coordinate with regional organizations and agencies 26. Provide non emergency calls for service 27. Provide community risk reduction Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 19 City of Hermosa Beach Our Service Businesses Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 20 City of Hermosa Beach Our Customers 1. Residents - Full Time 2. Residents - Part Time 3. Property Owners 4. Locally Owned Businesses 5. National Businesses 6. Perspective Businesses 7. Developers 8. Builders 9. Design Professionals 10. Utility Companies 11. Visitors 12. Day Trippers 13. Tenants 14. School District 15. Community/Civic Organizations 16. N.G.O. 17. Non Profit Organizations 18. Churches Copyright © 2012: Lyle Sumek Associates, Inc. DRAFT 1/31/13 Project 121226 21 City of Hermosa Beach Our Customers 19. People Pass Through 20. Criminals 21. Homeless 22. Seniors 23. Dog Owners 24. Beach Goers 25. Volleyball Players 26. Event Goers 27. Fisherman 28. Club Goers 29. Bicyclists 30. Pedestrians 31. Surfers 32. Transient Businesses 33. Oil Company